Aim at the supply side reform, boost the upgrading of the food industry, lead the cross empowerment of industry, culture and innovation, and build Shenzhen into an innovation and creativity capital in 2035. Under the guidance and strong support of China non-staple food circulation association, the "2021 China Food Cultural Innovation Industry Expo and China wine and beverage industry expo" (hereinafter referred to as "2021 China Food Cultural Innovation Exhibition", the same below) hosted by China Shenzhen International Convention and Exhibition (Shenzhen) Co., Ltd. will be held in Shenzhen Convention and Exhibition Center (Futian) from December 10 to 12.

Food is the most important thing for the people, and the importance and foundation of food are unparalleled. The Chinese food culture has a long history, and food production goes hand in hand. Nowadays, with the improvement of people's living standards, it is a consumption trend to choose food with brand, quality and taste. Food with a sense of history and culture, innovation and creativity is more and more popular, especially during festivals, food consumption will increase explosively.. In order to meet the contradiction between people's growing needs for a better life and unbalanced and insufficient development, supply side reform and industrial transformation and upgrading are full of power.

Make concerted efforts to cross empower food, culture and innovation

2021 China food culture and innovation exhibition takes "making food beautiful for the times" as the theme, excavates the historical "food", innovates the present "food", carries forward the food culture and shows the beauty of whole food.

In the context of national rejuvenation, it is particularly important to adhere to cultural self-confidence. On the 40th anniversary of the establishment of Shenzhen Special Economic Zone in 2020, the central government put forward the goal of building a "leading demonstration area of socialism with Chinese characteristics". On February 25, 2021, the action plan for scientific and technological innovation of the leading demonstration zone of socialism with Chinese characteristics jointly issued by the Ministry of science and technology and the Shenzhen municipal government clearly stated: "by 2035, Shenzhen will be built into a capital of innovation and Entrepreneurship with global influence." Set a new benchmark on the national strategic framework of Guangdong, Hong Kong and Macao Bay area.

On the road of building an innovative city and sustainable development, Futian District government is determined to move forward, providing many preferential policies, including entrepreneurship support funds, for convention and exhibition tourism enterprises in modern service industry, and perfect supporting facilities enable innovative and creative industries to gather rapidly.

It can be said that using scientific and technological innovation and cultural creativity to empower and upgrade the food industry, drive and incubate new production and creative design enterprises, is the broken bamboo blade that the organizer has been planning from top to bottom for a long time.

Category enrichment and aggregation of new industrial chains

The exhibition scope of 2021 China food cultural innovation exhibition covers cultural innovation food, intangible cultural heritage food, time-honored food, wanghong food, other innovative food and packaging printing, product design, IP authorization, etc. in the food cultural innovation industry chain.

It is expected that hundreds of enterprises and more than 10000 kinds of products will participate in the exhibition to show the whole industrial chain of food cultural and creative industry, such as raw materials, production, processing, packaging, product design and marketing, so as to build a new industrial ecology.

The exhibition will build an accurate industrial service and sharing platform for production and marketing docking, brand marketing, innovation trend and industry exchange. It will also organize and invite professional buyers at home and abroad to see samples, select products and negotiate cooperation, find distribution agents at all levels, establish marketing system and deeply cultivate sinking channels for production enterprises and product general distribution, and provide centralized procurement platform for buyers to help select high-quality products and grasp business opportunities.

Open and inclusive, and open the door to multi-dimensional connectivity

It is difficult and easy to form. Through close cooperation, the food industry and the cultural and creative industry will burst out exuberant vitality in the context of a new era of industrial transformation, consumption upgrading and consumer iteration.

Observing the consumption list of the middle class and generation Z, the demand for a sense of history, culture, ceremony, IP generation and green health is increasing day by day. To this end, the organizer will invite a large number of time-honored brands, folk customs, intangible cultural heritage foods, IP authorized products, geographical indication agricultural and sideline products, and green organic foods of farm estates to participate in the exhibition.

Let history and culture fill the current space, green, organic and healthy consumers' body and mind, decorate one-way life with imaginative ceremony and beauty, and make high-dimensional and multi-level life experience dizzy.

Participate in the grand event, exhibition and Carnival

A series of industry summit forums will also be held in the same period of 2021 China food culture and Innovation Exhibition, including the theme discussion of "China food culture and innovation brand innovation forum" and sub category forums such as "food equipment · life - Food Design Forum" and "food new retail innovation and Development Forum", so as to provide outline, suggestions and suggestions for the prospect and development of this new industry 。

In order to serve the audience and exhibitors, the organizer will also organize a series of activities such as rich and colorful performances and interactions, and strive to create a carnival venue.

Since 2021, China Food Cultural Innovation Exhibition will be held once a year. By holding innovative, differentiated and forward-looking exhibitions, conferences and activities, it will become a high-quality core platform leading the channel construction, brand promotion and information dissemination of food cultural innovation industry.

1. Food

1) Cultural and creative, intangible cultural heritage food; various online red, characteristic innovative food, etc;

2) Folk flavor food, landmark products, characteristic agricultural products, hand-made food, etc;

3) Food and imported food: candy, dairy products, milk, egg products, meat products, seafood, quick-frozen, frozen food and ice cream product series, children's and elderly food, convenience food, freeze-dried food, baked food, canned food, bean products, etc;

4) Leisure food: innovative leisure food, puffed food, jelly, biscuits, pastries, bread, leisure vegetarian food, canned food, preserves, leisure fish (meat) products, etc;

5) Green organic food: various organic fruits and vegetables, infant food, functional food, nutritional supplements, beauty food, medicated food, organic agricultural and animal husbandry products and products; agricultural and sideline local products such as green health food, green grain and oil, green fruits, dried fruit products, fungus products, trace element products, bee products, plant extracts, etc.

6) Catering ingredients, hotel creative food, catering brand enterprise creative food, etc;

7) Gift food, hand gift food, etc;

8) Condiments: various new condiments, compound condiments, hot pot condiments, brine, soup, convenient condiments, pepper products and various additives.

2. Drinks

1) Liquor: liquor, wine, beer, refined beer, health wine, health wine, yellow rice wine, fruit wine, spirits, pre mixed cocktails, etc.

3. Drinks

Food and beverage, dairy beverage, carbonated beverage, health beverage, fruit dew beverage, fruit juice, fruit tea, instant beverage, space beverage, functional beverage, all kinds of high-end drinking water, real selenium water, cola, coffee, etc.

4. Packaging

1) Packaging products: paper packaging products, plastic packaging products, metal packaging products, glass packaging products, wood packaging, cloth bag / leather packaging, composite products, etc;

2) Packaging materials: gift wrapping paper, posters and art drawings, handicraft paper, labels, film covering materials, packaging paper, paper bags, tape, plastic cards, special paper, ribbon, tape, label, fragile paper, webbing, etc.

5. Machinery:

Food processing machinery, packaging equipment, auxiliary production equipment, molds and supporting equipment, testing equipment, freezers, refrigerators, refrigerators and other cold chain equipment.

6. Design

Enterprises providing cultural and creative design, overall packaging solutions, printing / packaging design solutions, etc.

7. Media and related training institutions

1. Bare land: 980 yuan / m2; bare land (excellent) 1180 yuan / m2 (rent from above 36 m2);
2. Luxury standard booth: 9800 yuan / 9 ㎡; luxury standard booth (excellent) 11800 yuan / 9 ㎡. (the booth fee for opening on both sides will be increased by 10%).

• Telephone:0755-88605831
• Truename:Mr. Hua
• Mobile:14771196918

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870