2025 City Entrepreneurship Exhibition

March 21-23, Hefei Binhu International Convention and Exhibition Center

Helping entrepreneurs across the country: finding projects, resources, acquiring knowledge, and expanding networks

Assist brand owners in recruiting partners, franchisees, agents, and distributors

Exhibition Introduction

The current city entrepreneurship exhibition was jointly organized by the China Chamber of Commerce and China International Exhibition Group in previous editions, and hosted by the current city entrepreneurship platform. With the theme of "Boosting Consumption, Innovating Business Opportunities", the aim is to help entrepreneurs across the country find projects, resources, learn knowledge, expand networks, and assist brand owners in recruiting partners, franchisees, agents, and distributors. Entrepreneurial projects, chain brands, and supply chain enterprises covering multiple fields such as food and beverage, retail department stores, technological innovation, cultural creativity, health and wellness, education and training, leisure and entertainment, resident services, and business services.

Simultaneously set up events such as the China Chain Brand Development Conference, Entrepreneur Conference, Brand Sharing Conference, Supply Chain Promotion Conference, Entrepreneurial Elite Roadshow, and Education Innovation Development Forum, with a budget of one million yuan for publicity and targeted invitations to over 200 local media outlets

Industry media and internet experts personally visited the venue, using social media platforms, media matrices, outdoor advertising, elevator advertising, office building screens, ground promotion and other channels to attract customers from multiple dimensions, play with community operations, and comprehensively enhance the visibility and influence of the current city's entrepreneurship exhibition.

With the successful holding of the first exhibition in 2024, the city is highly favored by the market and has gathered numerous investors from different industries and fields. By 2025, the entrepreneurial social app developed by the city with millions of yuan has been launched on all mainstream app stores, actively creating a benchmark for entrepreneurship in East China and even the whole country.

Previous Events

The exhibition received 43079 professional visitors over three days, with the majority being visitors from within the province. The scale and quality of the first exhibition attracted a large number of visitors; The age group of 26-49 years old accounts for 77.21%, and they are also the main group of investors and entrepreneurs in the current market; The majority of investors have an investment amount of less than 300000 yuan, with the highest investment willingness and signing rate; The proportion of investors seeking franchise brands for startups is relatively high, and the proportion of investment companies/individuals with agency cooperation capabilities is relatively large.

The total number of signed contracts is 407

10582 potential customers on site

The total signed investment amount is 48.84 million yuan

The maximum number of signed contracts for a single brand is 76

The maximum investment amount for a single store is 1.2 million yuan+

Promotion channels

1. Information flow promotion: targeted audience, Tiktok, Little Red Book, circle of friends, etc., with a reading of 5000W+

2. Exhibitors' self promotion: Hefei franchise exhibition tags bring their own traffic, exhibitors' self promotion platforms and brand expansion effects

3. Industry organization invitation: Jointly organized with the China Chamber of Commerce and relevant associations in Anhui Province, inviting institutional members

4. Authoritative and professional media release: Hefei Municipal People's Government, Red Food Network, Hefei Labor Union, Hefei Evening News, Beverage Industry Highlights, Hefei Tong, Hefei Online, Xinhuanet, Hefei Hotline, Anhui in the palm, Hefei News Network, Hefei Radio and Television, Anhui Culture and Tourism, and other 36 authoritative media released 53 pieces of information about the franchise exhibition and the corresponding exhibition, with a reading of 100W+

5. Offline media dissemination: Over 8000 traditional media outlets such as elevator frames and electronic screen advertising spaces, covering 2.5 million local visitors in Hefei+

6. Database marketing: Expand the audience base through existing databases, with over 100000 professional viewers, community, SMS, and phone invitations.

Promotion methods

1. Spread and reach 10 million fans+

2. Tiktok Xiaohongshu Famous KOL200+

3. 326 videos and live broadcasts covered throughout the entire cycle

4. 326 KOL articles spread

5. KOL spread 4000W+

6. KOL interaction volume of 80W+

7. The popularity of Hefei Franchise Exhibition is 200.6W

Conference activities

Participate in franchise exhibition events, receive official media matrix promotion from the organizing committee, dozens of media promotion opportunities, media releases before and during the exhibition, and exclusive on-site close-up videos and photo shoots for guests. The content materials of the audience handbook, labeled with shared brands and guests, increased brand exposure, recruited over a thousand professional audiences for the conference, dedicated sharing time to introduce the brand, promote brand promotion, cooperation, and sign orders. On site multi industry brand founders and executives expand their network and resources for the development of the brand.

Franchise Exhibition Opening Ceremony and Tour

China Chain Brand Development Conference

HFE Brand Promotion Conference

Chain Franchise Open Course

Entrepreneurship Investment Summit Forum

Chain Franchise Service Provider Technology Innovation Forum

Today's Entrepreneurship Salon

Entrepreneurship expert sharing session

With the increasingly strong entrepreneurial atmosphere, more and more entrepreneurs hope to find chain franchise projects that are suitable for themselves and have development potential. The Hefei Franchise Exhibition, as a well-known exhibition in the industry, gathers numerous high-quality brands and provides entrepreneurs with broad choices. In order to better serve entrepreneurs and meet their needs, the current city entrepreneurship salon project is launched, aiming to provide entrepreneurs with a platform for in-depth understanding of chain franchise projects, exchanging entrepreneurial experience, and finding partners.

Exhibition scope

Catering cuisine, retail department stores, technological innovation

Cultural creativity, health preservation, education and training

Leisure and entertainment, resident services, business services

• Company:Anhui Zhongshe Exhibition Group
• Telephone:15156007241
• Truename:Li Fenjing
• Mobile:15156007241
• Address:3899 Jinxiu Avenue, Baohe District, Hefei City

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870