Adhere to righteousness, rise up, and soar

The 35th China (Zhengzhou) Sugar, Wine and Food Fair

The 21st China (Zhengzhou) Food Processing and Packaging Equipment Exhibition

Date: April 24-26, 2025 Location: Zhengzhou International Convention and Exhibition Center

The 36th China (Zhengzhou) Sugar, Wine and Food Fair

Date: August 28-30, 2025 Location: Zhengzhou International Convention and Exhibition Center

1、 Exhibition Background

After 18 years of hard work and development, the China (Zhengzhou) Sugar and Wine Food Trade Fair (referred to as Zhengzhou Sugar and Wine Fair) has truly become a barometer and indicator of industry development. The Zhengzhou Sugar and Wine Fair is not only a dazzling stage for food companies to showcase their innovative achievements, but also a solid bridge connecting supply and demand, and a booster to accelerate market circulation.

For over a decade, Zhengzhou Sugar and Wine Fair has gradually gained high recognition and strong support from relevant food enterprises in various provinces and cities across the country through continuous optimization of service concepts and innovation of service models. The exhibition scale, participation rate, degree of specialization, transaction volume, and concurrent activities have all achieved remarkable results.Especially for distributors in Henan Province and surrounding provinces and cities, Zhengzhou Sugar and Wine Fair has been listed as the preferred platform for selecting products, ordering, exchanging and learning during the year.

The Zhengzhou Sugar and Liquor Fair has not only received high attention from the Henan Provincial Government and the Zhengzhou Municipal Government during its 18 year long development journey, but has also been widely praised by the industry as the "second largest sugar and liquor fair in the country". As one of the first key contact units of the Ministry of Commerce, Ruicheng Exhibition Service Co., Ltd. (referred to as Ruicheng Exhibition), the organizer of Zhengzhou Sugar and Wine Fair, has always adhered to market demand orientation, kept in mind its mission and responsibility, and truly built Zhengzhou Sugar and Wine Fair into a commercial and trade service platform that "achieves transactions, promotes exchanges, assists development, and showcases achievements".

2、 Market analysis

In the current complex and ever-changing world economy, stimulating domestic demand and activating consumption have become the main directions of China's economic growth. The trade war, technology war, and now the financial war between China and the United States have undoubtedly put pressure on many industries in our country to operate and survive. After several rounds of confrontation and competition, the resilience and sustainable development space of the Chinese economy have once again been confirmed and recognized. At the same time, the implementation of stimulus policies continuously introduced by the Chinese government has also strengthened the confidence of many domestic enterprises in various fields, believing that the Chinese economy will have a significant improvement by 2025. After two years of destocking and the formation of new consumer formats in 2023-2024, the possibility of many non industry professionals switching careers and entering the food distribution field is increasing. At the same time, the demand for personalized customization by non industry enterprises is also constantly increasing. In addition, many distributors have undergone revolutionary changes in their business concepts. By 2025, China's food production and distribution market will definitely have a different "landscape".

3、 Exhibition Overview

Exhibition Name: The 35th China (Zhengzhou) Sugar, Wine and Food Trade Fair

Exhibition scale: 65000 square meters (equivalent to approximately 3300 international standard booths)

Hosted by: China Alcoholic Drinks Circulation Association, Henan Alcoholic Drinks Association, Henan Sugar, Alcohol and Food Circulation Association, Henan Catering and Accommodation Industry Association, Henan Ruicheng Cultural Media Group Co., Ltd

Organizer: Zhengzhou Ruicheng Exhibition Service Co., Ltd., Henan Jiujiu Cultural Communication Co., Ltd

4、 Exhibition theme

Adhere to righteousness, rise up, and soar

5、 Exhibition Services

（1） New Product Investment Promotion and Launch Conference

（2） Annual Product Promotion and Recruitment Package within Henan Province

（3） Customized plan for pre exhibition promotion and booth drainage of exhibited products

（4） Zhengzhou Sugar and Wine Fair or Special Event Naming and Co Organizing Specific Service Plan

（5） New Product Tasting and Celebration Banquet

（6） Exclusive services for major clients (ordering booth area of over 110 square meters or subscribing to personalized customized services with a cooperation amount of over 150000 yuan)

1. Enterprise leader shuttle service (airport and high-speed railway station shuttle during the exhibition period)

2. Exclusive VIP parking spaces during the exhibition period (limited to cars and SUVs, with no more than two per vehicle)

3. Main leaders of the enterprise can stay for 2 free single rooms and 2 nights in a five-star hotel

4. Provide free exclusive reception rooms for enterprises 1-3 times (confirmation with the business manager is required before using the reception room)

5. Each company is required to arrange 5-10 seats to attend the host's reception banquet (with an invitation card)

6、 Exhibition resources

（1） Media resources. Ruicheng Exhibition has been deeply involved in the sugar, wine, and food industry for 18 years. During this period, it has established deep cooperative relationships with mainstream media in Henan Province, national and foreign media agencies stationed in Zhengzhou, new media, self media, and numerous advertising companies. With the ability to integrate media resources, it can help enterprises quickly expand into the central market.

（2） On site resources. During the Zhengzhou Sugar and Wine Fair, Ruicheng Exhibition exclusively undertakes the outdoor advertising release of the building, square, and pedestrian doors of Zhengzhou International Convention and Exhibition Center.

（3） Dealer Resources: The Ruicheng Exhibition Dealer Database has information on 480000 dealers from all over the country; At the same time, there are over 330 dealer liaison stations at all levels in the central, northern, and eastern regions, which can host various tasting events, press conferences, and precision investment fairs during the exhibition period.

7、 Exhibition content

（1） Exhibition scope

1. Zhengzhou International Convention and Exhibition Center Hall 1 (1st Floor)

★ Chinese liquor pubs: all kinds of traditional Baijiu.

★ Comprehensive Liquor Store: Domestic and foreign wines, spirits, fruit wine, health and wellness wines, blended drinks, etc.

2. Zhengzhou International Convention and Exhibition Center Hall 2 (5th Floor)

★ Boutique Beverage Restaurant: Various domestic and foreign brand beverages such as tea drinks, dairy drinks, carbonated drinks, fruit and vegetable drinks, plant-based protein drinks, health drinks, functional drinks, soda, mineral water, etc.

★ International Beer Hall: Craft beer, traditional beer, specialty beer, zero alcohol beer, etc.

★ Boutique Snack Shop: Meat snacks, snacks (loose), stir fried goods, fun foods, spicy foods, preserved fruits, jelly, candies, canned goods, etc.

★ Fast food restaurants: fast food, frozen food, seasoning food, travel food, meat products, dairy products, ready to eat food, baked goods, etc

★ Gift Box Food Hall: Various exquisite gift box foods (suitable for gifting, business, customization, and welfare, with certain characteristics of finely packaged foods)

★ Food Equipment Hall: various filling equipment, processing equipment, disinfection equipment, steaming equipment, frying equipment, testing instruments, as well as various food packaging machinery, complete production lines, etc.

3. Outdoor Exhibition Area of Zhengzhou International Convention and Exhibition Center

★ Food Packaging Hall: Creative design and samples of various food packaging; Other packaging bags, packaging boxes, wine bottles, wine boxes, etc.

（2） Conference activities

1. Transformation and Rise: The 3rd China Beverage High Quality Development Conference/2025 China Beverage Fenghua Award Selection and Awards Ceremony

Time: 14:30 to 17:00 on April 25, 2025

Location: 1st floor corridor of Zhengzhou International Convention and Exhibition Center (proposed)

2. New formats and new marketing 2025 China Liquor Industry Co creation and Development Elite Forum

Time: April 24, 2025, 14:00 to 16:30

Location: 1st floor corridor of Zhengzhou International Convention and Exhibition Center (proposed)

3. Expert Report on the New Ecology and Development of China's Food Industry in 2025 and the Opening Ceremony of the 35th China (Zhengzhou) Sugar, Wine and Food Trade Fair

Time: 09:30 to 11:00 on April 25, 2025

Location: 1st floor corridor of Zhengzhou International Convention and Exhibition Center (proposed)

4. Fusion · Link Craft Beer Development Trend Forum

Time: 10:00 to 12:00 on April 24, 2025

Location: International Beer Hall Activity Area, Hall 2, Zhengzhou International Convention and Exhibition Center

5. Small Craft Beer · Big Future International Craft Beer Brand Promotion and Supply and Demand Exchange Conference

Time: April 24, 2025 14:00-17:00

April 25th, 2025 10:00-12:00 14:00-17:00

Location: International Beer Hall Activity Area, Hall 2, Zhengzhou International Convention and Exhibition Center

6. The 35th Zhengzhou Sugar and Wine Fair · Short Video Grand Prix

Award ceremony time: April 24, 2025, 11:00 to 11:30

Award venue: 1st floor corridor of Zhengzhou International Convention and Exhibition Center (proposed)

7、 Booth specifications

（1） International standard booth: 3 meters x 3 meters=9 square meters (ordinary type), configuration: three sided fence (double opening on both sides), one door lintel (two double openings), two LED lighting fixtures, one 220V 5A power socket, one table and two chairs.

（2） Deluxe standard booth: 3 meters x 3 meters=9 square meters, equipped with new aluminum square columns, 1 meter x 3 meters unified image screen (two double openings), three sided fence (two double openings), one door lintel (two double openings), two LED lighting fixtures, one 220V 5A power socket, one table and two chairs.

（3） Standard exhibition variant booth: 3 meters x 6 meters=18 square meters, equipped with green aluminum profiles, multiple shelves, 2 sets of negotiation tables and chairs, 1 set of reception desk, advertising screens (quantity based on the rendering), 1 item storage room, 10 LED lighting fixtures, and a 220V 5A power socket.

（4） Guangdi Special Booth: The organizer only provides open space, and the exhibitor entrusts a qualified professional builder to be responsible for booth design, construction, and safety management.

remarks:Please refer to the booth floor plan of the 35th Zhengzhou Sugar and Wine Fair for the detailed fee standards for various types of booths.

8、 Exhibition Management

（1） All participating companies must have legal exhibition qualifications for their products. When exhibiting, they must prepare original and photocopy of relevant documents such as the Business License, Food Production License, Commodity Circulation License, Import Commodity Inspection and Quarantine, Trademark Use Right Registration Certificate, Intellectual Property Registration Certificate, etc., which must be stamped with the relevant company seal (in red).

（2） During the exhibition, it is strictly prohibited to bring flammable and explosive dangerous goods as well as pets into the venue. If any adverse consequences are caused as a result, the responsible person shall bear all legal and economic compensation responsibilities.

（3） It is strictly prohibited to connect power sources without permission at the exhibition site. If this causes serious accidents such as personal injury or fire, the perpetrator shall bear all legal responsibilities and compensate for all economic losses.

（4） Strictly fulfilling the provisions of the Exhibition Contract, if the payable amount is not paid before the agreed date, the organizer has the right to refuse the defaulting enterprise to enter the venue for exhibition. The losses caused by this shall be borne by the exhibitor, and the complying party has the right to hold the defaulting party liable for breach of contract compensation.

（5） The "Booth Certificate" is a valid proof of the identity of the enterprise participating in the exhibition. Without this certificate, the organizer will not handle the procedures for exhibition setup, participation, and withdrawal. Please keep it properly for all participating enterprises.

（6） All attendees during the exhibition shall strictly abide by relevant national laws, regulations, and management systems of Zhengzhou International Convention and Exhibition Center. The organizer shall not be held jointly liable or liable for economic compensation for any consequences arising from violations of laws, regulations, or venue management systems.

（7） It is strictly prohibited to transfer or combine booths without authorization, otherwise the organizer has the right to revoke the right to use the booth.

（8） Strictly prohibit counterfeit, infringing, and imitation goods from entering the exhibition site for trading and sale. Once discovered, the organizer has the obligation to assist market regulatory agencies in handling it in accordance with the law.

（9） During the exhibition, all exhibited products are not allowed to be sold for retail. If it is necessary to handle samples, a receipt must be issued to the buyer for traceability purposes.

（1） Exhibition scope

1. Zhengzhou International Convention and Exhibition Center Hall 1 (1st Floor)

★ Chinese liquor pubs: all kinds of traditional Baijiu.

★ Comprehensive Liquor Store: Domestic and foreign wines, spirits, fruit wine, health and wellness wines, blended drinks, etc.

2. Zhengzhou International Convention and Exhibition Center Hall 2 (5th Floor)

★ Boutique Beverage Restaurant: Various domestic and foreign brand beverages such as tea drinks, dairy drinks, carbonated drinks, fruit and vegetable drinks, plant-based protein drinks, health drinks, functional drinks, soda, mineral water, etc.

★ International Beer Hall: Craft beer, traditional beer, specialty beer, zero alcohol beer, etc.

★ Boutique Snack Shop: Meat snacks, snacks (loose), stir fried goods, fun foods, spicy foods, preserved fruits, jelly, candies, canned goods, etc.

★ Fast food restaurants: fast food, frozen food, seasoning food, travel food, meat products, dairy products, ready to eat food, baked goods, etc

★ Gift Box Food Hall: Various exquisite gift box foods (suitable for gifting, business, customization, and welfare, with certain characteristics of finely packaged foods)

★ Food Equipment Hall: various filling equipment, processing equipment, disinfection equipment, steaming equipment, frying equipment, testing instruments, as well as various food packaging machinery, complete production lines, etc.

3. Outdoor Exhibition Area of Zhengzhou International Convention and Exhibition Center

★ Food Packaging Hall: Creative design and samples of various food packaging; Other packaging bags, packaging boxes, wine bottles, wine boxes, etc.

• Company:Zhengzhou Ruicheng Exhibition Service Co., Ltd
• Telephone:13937134087
• Truename:Zheng Gang
• Mobile:13937134087
• Address:Zhengzhou International Convention and Exhibition Center

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870