The 11th International IP Licensing Industry (Shanghai) Expo (referred to as Shanghai Licensing Expo) was founded in 2013 and is the first creative industry expo in China named after "IP Licensing". Having been deeply involved in China's IP licensing industry for 11 years, we have accumulated and integrated over 300000 huge customer resources.
In 2025, we will relocate to Shanghai New International Expo Center Pudong and officially hold the event from March 20 to March 22, 2025. The theme of the exhibition is "Defining Trends, Igniting Consumption", which will collaborate with industry associations across the country, including home goods, 3C digital, clothing, toys, food and other industries, to help IP companies layout their entire industry chain.
The IP licensing industry is advancing at an extraordinary speed towards various trendy consumer goods industries.
According to incomplete statistics, the IP licensing industry accounts for about 40% of the global entertainment and cultural tourism industry. The proportion of brand authorization in various industries is about 25%, and the proportion of authorization in the sports industry is about 11%.
The IP licensing industry still has the highest proportion in the fields of clothing, toys, and fashion accessories, accounting for 14%, 12%, and 10% respectively. The development momentum of various industries such as video, cultural tourism and real estate is rapid, with varying degrees of upward trend compared to the previous year, and the fastest rising proportion in the field can even reach 200%.

3C digital, toys, jewelry, clothing, stationery, food, home gifts

Please contact the exhibition organizer before participating in the exhibition to confirm.

• Truename:Manager Wang
• E-mail:948374441@qq.com
• QQ:948374441
• Address:No. 2345 Longyang Road, Pudong New Area, Shanghai

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