In order to adapt to the trend of aging population development and better meet the growing multi-level and diversified elderly care service needs of the elderly, the 2024 China Hebei International Health and Wellness Industry Expo, with the theme of "Building a Blessed Land in Beijing and Enjoying Health and Wellness in Hebei", will be held from March 2 to 4, 2024 at the Shijiazhuang International Convention and Exhibition Center. With Hebei as the center and radiating to the North China region, the Expo has an exhibition area of 20000 square meters, attracting 300 enterprises and more than 30000 visitors to participate, making it the preferred platform for international and professional exchanges in the entire health and wellness industry chain.

Promoting production through exhibition and revitalizing cities through industry to support industrial development

Recently, Hebei Province issued the "Action Plan for Accelerating the Construction of Jingji Blessed Land and Enjoying the Elderly in Hebei Province (2023-2027)", which clarifies the action goals for three time points: 2023, 2025, and 2027; The plan also emphasizes the creation of a collaborative elderly care demonstration zone, with the goal of meeting the needs of mid to high end elderly care services. It aims to build a development pattern for the health care industry, including "one zone (core areas for elderly care in 14 counties of 4 cities around Beijing), one circle (one hour elderly care service circle of Qintangshi high-speed railway), and three belts (Yanshan, Taihang Mountains, and coastal health care and leisure industry belts)", and strive to build Hebei into a prosperous place for the elderly in the capital region. "Promoting production through exhibition and revitalizing the city through industry", this year's expo will empower the local health and wellness industry from multiple aspects such as high-quality health and wellness institutions, advanced service models, and innovative health and wellness products, and help promote the cohesive development of the health and wellness industry in Hebei Province.

Focusing on health and wellness, "black technology" in the field of nutrition has made a concentrated appearance

This year's expo will gather leading domestic and foreign health and wellness technology achievements and service enterprises, showcasing the scientific research technology and brand advantages of the industry's "black technology" products, and focusing on the two major fields of "health and wellness" for concentrated exhibitions and exhibitions.

Kang: Rehabilitation nursing and welfare accessories, rehabilitation therapy, prevention and management of chronic diseases in the elderly, traditional Chinese medicine health and therapy, health monitoring and wearable medical care, home medical and rehabilitation equipment, rehabilitation therapy and sports health, etc;

Elderly care: industrial products for elderly living, construction and services of medical and elderly care integration, 5G+smart elderly care, institutional/community home/rural elderly care, design of elderly care transformation, talent training for elderly care services, characteristic institutions and migratory bird services, elderly cultural education, elderly health care and catering supply, natural medicinal supplements and nutritional foods, medicinal and food homology with traditional Chinese medicine health, sleep health, etc.

Leading the Industry Vanguard and Enriching Activities

The Expo will not only hold a grand opening ceremony and an innovative development forum that leads the industry trend, but also hold a large-scale industrial investment promotion and negotiation conference. The investment promotion and negotiation conference will combine the advantages of Hebei Province's biopharmaceutical, traditional Chinese medicine industry, and health tourism resources to promote the integrated development of regional industrial ecosystems. It will set up various stages such as interpretation of investment policies in various cities, centralized signing ceremonies for investment projects, establishment of Hebei Health Industry Development Alliance, promotion of industry brand enterprises, and excellent selection. The conference will gather industry regulatory departments Practicing enterprises, demand units, and experts and scholars, promoting precise matching and docking of supply and demand, and promoting regional industrial development.

In order to expand the construction of the elderly care service talent team and alleviate the shortage of professional nursing talents, a professional talent supply and demand docking meeting will be organized at the Expo site. In the form of a peak exchange meeting, universities, training institutions, employers, and supervisory units will be invited for dialogue and exchange to seek solutions to promote talent demand. At the same time, an on-site recruitment fair for elderly nursing talents will be held to promote supply-demand matching.

Interpretation of Cultural Activities for the Elderly and Great Love for Hebei Province

At the same time as the Expo, a series of selection activities were held, including the "Top 10 Brands in Hebei's Health and Wellness Industry" and the "Innovative Design Selection of Elderly Suitable Products". The aim is to promote good products to the market through the selection, benefit elderly friends, and inspire more health and wellness brands to continuously strive and innovate, making positive contributions to the common development of the health and wellness industry in the province.

In order to enrich the cultural life of the elderly and share the achievements of the province's health and wellness industry development, the Expo will hold related cultural activities such as elderly song and dance performances, elderly calligraphy and painting competitions, and elderly photography competitions at the same time.

In order to create an elderly friendly social environment, a public welfare service center will be set up at the exhibition site, and activities such as displaying the style of health institutions, legal consultation, free physical examinations, and expert free consultations will be set up to provide more consultation for elderly friends, striving to ensure that every elderly person can have a place to rely on and care for.

"Online and offline" dual drive locking professional audience

The Expo will launch millions of advertisements in Tiktok, Toutiao, Kwai, WeChat information flow, etc., rely on big data accurate algorithm, reach 1 million core professional audiences in all directions, and explore relevant clues and business opportunities of purchasers in all directions.

The Expo promotes public domain marketing on the full matrix self media platform, private domain investment and transformation in enterprises and communities, customized content combination promotion, and assists in enterprise marketing communication.

The dedicated invitation team deeply covers the upstream and downstream markets of the health and wellness industry, using market advertising, dedicated line advertising, and local promotion visits to fully cover the professional markets in North China.

A professional team intelligently screens over 1 million database resources, conducts frequent one-on-one invitations and filtering, and matches high-end buyers in a targeted manner.

The Expo utilizes digital marketing to focus on the effectiveness of the exhibition, relying on three major marketing systems: Haiming Cloud Exhibition, public platform, and procurement and distribution community. Digital operation realizes intelligent supply and demand matching, establishes communication bridges, and "order style" customer acquisition with one click to ensure the effectiveness of audience attendance.

The team has increased its support for inviting large and medium-sized core buyers to attend meetings, with targeted invitations to important departments responsible for production, technology, procurement, and research and development.

The organizing committee of the 2024 China Hebei International Health and Wellness Industry Expo, which has been deeply rooted in the industry for 20 years and accumulated resources for more than ten years, will continue to devote itself wholeheartedly to organizing and ensuring the exhibition, and contribute a large-scale, rich exhibition, exciting activities, supply-demand matching, and precise docking of the health and wellness industry event for participating enterprises and audiences.

Rehabilitation nursing and welfare accessories

Rehabilitation therapy

Prevention and management of chronic diseases in the elderly

Traditional Chinese Medicine Health and Physiotherapy

Health monitoring and wearable healthcare

Household medical and rehabilitation equipment

Rehabilitation therapy and sports health, etc

Industrial products for elderly living, construction and services of medical and elderly care integration, 5G+smart elderly care, institutional/community home/rural elderly care, design of elderly friendly transformation, talent training for elderly care services, characteristic institutions and migratory bird services, elderly cultural education, elderly health care and catering supply, natural medicinal supplements and nutritional foods, medicinal and food homology and traditional Chinese medicine health preservation, sleep health, etc.

• Company:Qingdao Haiming International Exhibition Co., Ltd
• Telephone:0532-85861016
• Truename:Liu
• Mobile:13455278309
• E-mail:13455278309@163.com
• Address:Huajia Building, Shandong Road, Shinan District, Qingdao City

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