The 19th Cross Strait Tourism Expo and the 9th China (Xiamen) International Leisure Tourism Expo in 2024 are scheduled to be held from May 24-26, 2024 at the Xiamen International Convention and Exhibition Center.
Since the 18th edition of the Cross Strait Tourism Expo, we have always adhered to the theme of "integrated development and win-win cooperation", helping to promote exchanges and cooperation in the tourism industry across the Taiwan Strait and Hong Kong and Macao regions. Since the 8th edition of the China (Xiamen) International Leisure Tourism Expo, we have been committed to creating an important window for showcasing and promoting domestic and international tourism resources, providing a one-stop procurement and trading platform for leisure tourism products, gathering top domestic and foreign travel agency buyers, promoting market connectivity, and providing a carnival of tourism procurement for the general public and tourists at the Xiamen Tourism Expo, Continuously developing Xiamen into an international tourism destination.
The exhibition focuses on industry hotspots and trends, innovatively creating ten exhibition areas including "Regional Cultural and Tourism Image Exhibition Area, Taiwan, Hong Kong and Macao Exhibition Area, Overseas Tourism Exhibition Area, 'Fresh Fujian' Cultural and Tourism Image Exhibition Area, Leisure and Vacation Exhibition Area, Tourism Product Hot Sales Exhibition Area, Rural Tourism Exhibition Area, Non heritage Cultural and Creative Cultural and Tourism Business and Trade Exhibition Area, Food Exhibition Area, and Tourism Equipment Exhibition Area".

Simultaneous activities
The concurrent activities can be summarized as "2+3+5+N": "2" refers to two themed forums: the China (Xiamen) International Leisure Tourism Forum and the Cross Strait and Hong Kong and Macao Famous Directors Debate; "3" refers to three cultural and tourism procurement fairs, including a one-on-one exchange meeting for buyers and sellers of tourism products, a global renowned travel merchant leisure tourism product procurement conference, and a tourism product hot selling event; "5" refers to five major tourism activities, including Xiamen cultural and tourism promotion, host province/host city promotion, Fujian cultural and tourism resource inspection activities of well-known domestic and foreign travel merchants, Fujian Southwest Tourism Festival, and Xiamen Elderly Tourism Festival; In addition, there are N supporting activities such as theme exhibitions and performances in various cities, online cultural and tourism resource exhibitions and hot selling activities, and the selection competition for Chinese rural spokespersons.

【 Presentation of Eight Major Element Themes 】
Eating: tourism catering, hotel buffets, local food specialties, Fujian Taiwan food temple fairs (night markets), etc
Accommodation: hotels, homestays, youth hostels, resorts, tourism real estate, overseas real estate, etc
Travel: domestic and foreign airlines, yachts and sailboats, tourist buses, shuttle rentals, etc
Travel: Cross Strait tourism provinces and cities, domestic and foreign tourism countries and regions, travel agencies, OTAs, scenic spots, etc
Purchase: commercial platforms, tourism equipment, cultural and creative tourism souvenirs, leisure and daily necessities, interactive experience equipment, etc
Entertainment: Tourism festivals, tourism events, theme parks, hot spring vacations, outdoor camping, etc
Learning: Exhibition in Progress - Xiamen Research Education Travel Expo: Research campsites, educational bases, online teaching platforms, traditional Chinese schools, foreign language conversations, off campus cultural and artistic training, tutoring institutions, research education supplies, etc
Xi: Exhibition in Progress - Xiamen Xi Shi Cultural Expo: provider of Xi Shi banquet venues, Xi Shi supporting services, Xi Shi supplies, real estate, home decoration, travel, blind dates and matchmaking, pregnancy and baby children, and other extended industries for Xi Shi

Please contact the exhibition organizer for implementation before participating in the exhibition.

• Address:No. 198 Huizhan Road, Siming District, Xiamen City

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