2024 Xiamen International Sugar, Wine and Food Exhibition, June 27-29·

2024 Xiamen International Food & Drinks Exhibition

Time: June 27-29, 2024 Location: Xiamen International Convention and Exhibition Center

60000+professional viewers

800+domestic and international exhibitors

50000m2 exhibition area

Undertaking unit

Beijing Chuangxiang International Exhibition Co., Ltd

1、 Exhibition Overview

Fujian is a major province in the food industry. According to the 14th Five Year Plan, the focus is on upgrading the characteristic modern agriculture and food processing industry, promoting the ecological and characteristic development of the food processing industry, and enhancing the added value of products; We will focus on promoting the development of raw material bases, product series, regional characteristics, and high-end brands, optimizing the layout of characteristic industries such as grain, oil, fruit and vegetable processing in southeastern Fujian, ecological food in northwestern Fujian, and leisure food in southern Fujian, as well as marine food, specialty alcoholic beverages, and tea.

Xiamen Sugar and Wine Fair is a high-quality docking and trading platform for the release and trading of all categories and new products in the food and beverage industry, aimed at supporting the high-quality development of the food and beverage industry supply chain in East China, South China, and surrounding areas. The conference relies on the comprehensive resource matrix of the organizing committee to provide diversified services for customers in the food and beverage industry, including policy interpretation, government enterprise coordination, industry landing, supply and demand coordination, and consulting.

The Xiamen Sugar and Wine Fair is expected to have an exhibition area of 50000 square meters, attracting over 60000 buyers from key channels such as domestic and foreign chain restaurants, restaurants, importers, agents, channel merchants, hotels, large supermarkets, convenience stores, e-commerce, and food delivery platforms.

In terms of media, thousands of cooperative media including CCTV, People's Daily, Xinhuanet, China.com, China Youth Daily, CCTV, Sina, Tencent, Sohu, Today's Headlines, Tiktok, Little Red Book, Hot Food and Beverage Exhibition Network, Food Investment Network, Food Industry, FMCG, Wine Investment Network, Imported Food Network, Haotu Food Network, Fujian TV Station, Xiamen TV Station, and urban outdoor media will Conduct multiple rounds of reporting and promotion after the exhibition.

2、 Invited buyers

The organizing committee will invite over 55000 key channel purchasers to gather in Xiamen, accurately match and connect, carry out trade negotiations and cooperation, and ensure the effectiveness of the exhibition. The invited buyer group is as follows:

Agency distribution: agents, distributors, wholesalers, supply chains, retailers, chain franchisees, etc;

Supermarket selection: National large-scale supermarkets, supermarkets in Fujian and surrounding provinces and cities;

E-commerce product selection: food and beverage e-commerce platforms, e-commerce enterprises, e-commerce merchants, e-commerce retail;

Catering industry: hotel catering, chain catering, large, medium and small restaurants, coffee shops, beverage shops;

Group meal procurement: annual procurement by government, enterprises and institutions, university units, group meal procurement, large-scale commercial complex group meals, etc;

Gift customization: gift customization, product selection, and centralized procurement;

Manufacturer: Food and beverage alcohol production enterprise;

Other fields: investment attraction, investment finance, high-end buyers in various fields, etc.

3、 Simultaneous activities

During the same period of the exhibition, more than 40 food, beverage, and alcohol industry summit forums, matchmaking meetings, and exchange events will be held, with thousands of mainstream and industry media focusing on coverage.

2024 (Xiamen) Food and Beverage Innovation Development Summit Forum

2024 (Xiamen) Baijiu Industry Development Summit Forum

2024 (Xiamen) Food and Beverage and Digital E-commerce Docking and Exchange Conference

2024 Fujian Top 100 Star Shopping Supermarket Procurement Conference (15 sessions)

2024 Xiamen Sugar and Wine Fair Dealer Selection and Procurement Conference (15 sessions)

2024 Xiamen Sugar and Wine Fair Celebrity New Product Launch Conference (5 sessions)

2024 Xiamen Sugar and Wine Fair Innovation Product Award Ceremony

2024 Xiamen Sugar and Wine Fair Wine and Tea Tasting Conference (10 sessions)

Seminar on New Consumption of Leisure Food and Beverage

China Food and Beverage Packaging Innovation Competition and Packaging Trend Development Forum

4、 Exhibition scope

Snack food, candy, convenience food, imported food, baked goods

Nutritional fortification, functional health food, children's food, dairy products, cheese, milk powder, formula milk powder

Beverages, high-end water, coffee, tea

Agricultural and sideline products, green organic food, plant-based food and beverages, future food

Baijiu, beer, spirits, wine, fruit wine, yellow rice wine, health wine, health wine

Meat, catering ingredients, frozen food, aquatic products, pre made vegetables, pickled meat, canned food

Seasonings, food additives, food ingredients

Food packaging, food processing machinery, related equipment, smart retail, cold chain supply services, and other categories

• Telephone:13911235472
• Truename:Zhang Jianjian
• Mobile:13911235472
• Address:No. 198 Huizhan Road, Siming District, Xiamen City

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