Under the joint guidance of the catering industry committee of the all China Federation of industry and commerce, the Department of agriculture and rural areas of Guangdong Province, the Shenzhen Municipal Bureau of Commerce and the Shenzhen Municipal Bureau of market supervision, Shenzhen Guoshang Exhibition Co., Ltd., Shanghai zhanyao Exhibition Service Co., Ltd., Shenzhen group catering industry Association, Shenzhen catering service industry association, Shenzhen Retail Industry Association, and Shenzhen leading enterprise of agricultural industrialization The 4th Shenzhen Food Expo (hereinafter referred to as Shenzhen Food Expo) will be held in Shenzhen International Convention and Exhibition Center (Bao'an New Museum) from November 4 to 6, 2021.

In 2018 and June 2019, Shenzhen catering Expo was successfully held in Futian Convention and Exhibition Center in Shenzhen for two consecutive times and won high praise from the industry. In 2020, Shenzhen catering Expo moved to Shenzhen International Convention and Exhibition Center (Bao'an New Museum), the world's largest convention and Exhibition Center. In the past three years, the total exhibition area of Shenzhen catering Expo has reached 80000 square meters, with more than 2000 enterprises participating and nearly 100000 people visiting. The third catering Expo will be held It also contributed to the transaction volume of 2 billion yuan. Through organizing upstream catering enterprises, including catering brands, ingredients, supply chain, central kitchen industry, kitchen equipment, supporting services and other enterprises to participate in the exhibition, the exhibition connects with more than 80000 professional buyers composed of responsible persons of catering enterprises with Guangdong, Hong Kong and Macao as the core, and becomes the main platform for upstream catering suppliers to enter the catering channels of Guangdong, Hong Kong and Macao As one of the business cards of catering professional exhibition, it also plays a great role in promoting the development of Chinese catering industry.

Previous review:

The exhibition area of the 4th Shenzhen food and beverage Expo is expected to be 60000 square meters, with 1000 + exhibitors and 80000 + buyers. Based on the original eight theme exhibition resources of the 3rd Shenzhen Food Expo and the new trend of catering development, in order to meet the one-stop and deeper demand of the whole catering industry chain, the 4th Shenzhen Food Expo will also focus on introducing more high-quality Chinese landmark products to the catering market of Guangdong, Hong Kong and Macao, and actively promote the transformation of food materials from "field to table" At the same time, by expanding the digital and intelligent technology Products Show, increasing the introduction of catering scene diversified demand supporting brands, catering to the integration of Shenzhen market, and also driving Shenzhen as a city of scientific and technological innovation in the field of catering development.

Co located with

Catering New Energy Summit

Theme: link, integration and sharing

Conference content: annual meeting of catering Committee of all China Federation of industry and commerce, Deshengmen lecture hall, industry authority release, industry awards

Participants: representatives of members of the catering Committee of the all China Federation of industry and commerce, influential catering personnel and enterprise representatives from all over the country

Number of people: 300

Chinese landmark food competition

Participants: enterprises or institutions with catering and food material brands as the main body all over the country

Number: 300

Central kitchen industry development conference

Participants: representatives of relevant institutions and brand enterprises of central kitchen industry

Number: 150-300

Digital restaurant innovation and Development Forum

Participants: representatives of digital and intelligent development in catering industry and representatives of industry innovation promotion

Number: 150-300

Professional chef skills competition

Participants: representatives of restaurants and chefs of "Cantonese cuisine" and "shenpai Cantonese cuisine" series

Number: 200

China landmark Food Carnival, brand press conference, procurement docking meeting


■ inviting professional buyers · visiting audience:

Catering materials distribution / distribution / traders, hotel catering distribution channels;

Person in charge of large-scale professional markets such as meat, aquatic products and seafood, frozen food, Cereals, oils, seasonings and dry goods, kitchen equipment, and end users of large-scale food refrigeration logistics base, agricultural wholesale and agricultural and sideline products trading center;

Purchasing director of large hotels, chain catering enterprises, Chinese / Western restaurants, fast food, group meal, hot pot, tourist resorts and entertainment places;

Large catering institutions with central kitchen capacity and demand;

Restaurant store owners, franchisees, individual entrepreneurs, investment institutions and overseas project investment, catering service enterprises, etc;

Large commercial supermarkets, pension institutions, school canteens, industrial parks, hospitals, government canteens, etc;

Catering industry professionals and related industry associations, departments and institutions.


Detailed visitor invitation plan to ensure effective participation of professional visitors

call center

Community fission invitation

Media promotion and group visit

Invite professional visitors to similar national exhibitions

Wechat, SMS and email invitation

Global systematic annual publicity plan
Channel advertising promotion

Regional channels, covering 100000 + restaurants

Invitation of national catering industry association resources

Online industry community information sharing invitation

Advertising placement of national catering cash register system, 200000 + system information fission

Cooperation channels of various industry conferences and training activities, directional invitation of catering personnel resources

Metro, bus, shopping center centralized time promotion

New media promotion

New media:

Four high flow video websites, namely, Douyin, Kuai, volcano and watermelon, cooperate with the content production platform to promote the Products Show of the brands settled in the Expo and invited brands;

Top 10 information and search platforms: Baidu, Sohu, Tencent, Toutiao, Weibo, Netease, Dayu, Zhihu, Baijia, yidianit

City big V promotion cooperation with 1 million + private traffic and guiding development direction in catering industry

Industry media and exhibition information platform 300+

Meat ingredients: Frozen / chilled meat, meat rolls, meatballs, ham, prepared food and ready to eat products;

Aquatic products: frozen seafood, dried seafood, live seafood, aquatic food and deep processing products;

Poultry food: frozen poultry, split poultry, poultry conditioning food, poultry deep processing food, eggs, etc;

Vegetable mushroom dishes: quick frozen vegetables, conditioning vegetables, pickles, vegetable products and various edible mushroom dishes, etc;

Hot pot ingredients: hot pot ingredients, hot pot condiments, hot pot drinks, hot pot equipment and supporting services.

Fast food: fast food such as fast rice, fast soup, fast food, instant porridge, conditioning bag, etc;

Other food materials: bean products, rice and flour products, coarse cereals products, mountain game and various new organic food materials;

Condiments: edible oil, monosodium glutamate, chicken essence, soy sauce, vinegar, sauce, soup, hotpot seasoning, etc;

Related equipment: food processing equipment, sterilization equipment, packaging equipment, storage and cold chain logistics equipment, etc;

Standard booth and configuration (9 square meters)
Domestic exhibitors: RMB 12000 / exhibition period
Foreign exhibitors: USD 1800 / exhibition period
(RMB 800 will be charged for double open booths, with hoardings, carpets, one table, two chairs, two spotlights and one 220 V / 50 Hz / 500 W power socket provided in the exhibition area)

Exhibition space and configuration (36 square meters from rent)
Domestic exhibitors: RMB 1200 / m2
Foreign exhibitors: USD 180 / m2
(only provide exhibition space, 24-hour cleaning and security of exhibition hall, excluding exhibition equipment, exhibition stand, venue management fee, electricity fee and other expenses)

Advertising expenses
Advertisement: 25000 yuan for the front cover, 18000 yuan for the back cover, 12000 yuan for the first color cover, 15000 yuan for the third color cover, 20000 yuan for the back cover, 8000 yuan for the color inside page and 15000 yuan for the opposite color inside page;

There are 50000 yuan / 30000 visiting cards, 50000 yuan / 10000 handbag advertisements, 20000 yuan / 10000 ticket advertisements, 12000 yuan / banner advertisements, 18000 arches and 20000 5 m * 3 m billboards;

New product and new technology press conference: RMB 10000 / 45 minutes for each conference, RMB 3000.00 (USD) for foreign enterprises

There are 200000 special industry co organizers, only one; 160000 co organizers, only two; 100000 banquet co organizers, only one (see Annex 2 and 3 for details).
matters needing attention
▉ exhibition procedure:

1、 Relevant industry enterprises with Business License (three certificates in one).

2. Fill in the application form and send it to the organizer by mail or fax. The principle of "application first, payment first, arrangement first" is implemented for the booth;

3. Within one week after applying for the booth, the exhibition fee [50% (deposit) or full amount] will be transferred by telegraphic transfer or delivered to the organizer, and the balance will be paid two months before the opening of the exhibition. After remitting the fees, please fax the bank remittance to the exhibition organization.
the measure of area: 60000 square metersscale: Hall 4, 6 and 8

• Telephone:021-6840 5229
• Truename:Manager Xi
• Mobile:17765110324
• E-mail:sales@kilnexpo.com
• QQ:274402319
• Address:235 Sanlin Road, Pudong New Area, Shanghai

The information on this site comes from the network and related members, and the website has done its duty to review it. Due to the uncontrollability of the process of organizing the exhibition, some of the exhibition information in the station may change the subject matter, Extending or cancelling the event, please exhibitors and visitors must check with each other again before exhibiting! All the exhibitions in this site are not hosted/co-organized or organized, if there are any disputes during the exhibition, please hold the main responsibility of the exhibition organization! QQ Email: 523138820@qq.com WeChat: 523138820 Mobile: 15313206870